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Practice Growth Director of Operations Spotlight

Michelle Kupper, Practice Growth Director of Operations

We may be a dental marketing firm here at TNT Dental, but we know that we only succeed when our clients succeed. Maintaining the relationships with our dental practices and the people behind them doesn’t just happen organically; it requires hard work, active listening and exceptional growth leaders to cultivate that relationship.

Overseeing our client relationships as well as all operational functions at TNT is no small task; that’s why we have our Practice Growth Director of Operations, Michelle Kupper, leading those charges. She’s responsible for leading the team of Growth Leaders. You may remember our profile on Relationship Expert Lindsey Campbell last year; her work as an account manager to our clients funnels up through Michelle.

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Production Manager & Creative Director Spotlight (and How to Create an Awesome Dental Website)

TNT Dental Creative Director, Alex Calams

Alex Calams
Production Manager & Creative Director

You’ve heard us talk repeatedly about the importance of a good, customized website for your dental practice. Creating a successful website that operates as a true conversion platform for you doesn’t happen overnight; it requires the work of a dedicated team to execute this for you.

This process begins under the guidance of TNT Dental’s Production Manager and Creative Director, Alex Calams. He doesn’t enter into this process lightly; there is a lot of work that has to happen in order to elevate a client’s website and take it to the next level.

Read on to learn more about Alex, his process, and how he utilizes a team of talented project managers, graphic designers, professional copywriters, website developers, and quality control specialists to create the best custom dental websites in the business of dentistry.

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Dental Marketing Expert Spotlight (and How to Grow Your Practice Online)

Lindsey Campbell, dental marketing expert at TNT Dental

Lindsey Campbell, Practice Growth Leader

TNT Dental offers a team of marketing experts to help you build your brand, website and dental practice. Our experts (known as Practice Growth Leaders), establish the rapport with our clients through a variety of tools and resources. But, they do so much more than just that.

As a relationship and dental marketing expert, Lindsey Campbell works with our clients as an account manager and marketing consultant. In her role as a Practice Growth Leader, she works one-on-one with your team to hear out your ideas and help you get the most value out of your dental marketing budget! You can consider our Practice Growth Leaders not only someone you work with; they’re a part of your team, as a marketing consultant. TNT works with thousands of dental practices, so our marketing experts can bring that knowledge of dentistry to your team to help develop the best strategy for you.

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Videography Team Member Spotlight (and How to Use Video to Get New Patients)

Ryan Shelby, Videographer/Editor

By now, you’ve heard about the benefits of adding custom dental video to your website, but that doesn’t happen on its own. It takes the work of a dedicated team to take your story and effectively tell it using video.

Ryan Shelby leads TNT Dental’s on-site Videography Team. Along with three shooters/editors and one coder, they work with our clients to create custom video that tells a practice’s unique story. The videographers work with the entire office, from dentists to staff to patients, capturing what makes the practice special.

Once we have what we need, we come back to TNT HQ and work with the SEO and marketing teams to optimize the videos. Integrating them into an ongoing marketing strategy helps get the practice found on Google, and more importantly, connects on a deeper level with new patients visiting the website.

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SEO Team Member Spotlight (and Getting to Google’s Page 1 in 2018)

Angela Myers, TNT Dental SEO Director

Angela Myers, SEO Director

Search Engine Optimization (SEO) is one of those terms we hear about more and more often, but do you know its purpose and how it can affect your marketing needs?

The brain behind SEO at TNT Dental is Angela Myers. As the SEO Director, Angela helps clients enhance their web presence through smart keywords and content, to help drive business to their pages! Through her cadre of team members and resources, she can assist dental practices with analysis of target areas and develop a plan for strategic keywords to focus on so practices can be easily found in search engine results.

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